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5 PR Tactics Every New Business Should Implement

Posted by Peter Yu on Oct 25, 2023 7:12:16 AM

Public Relations (PR) can be a powerful tool for startups to reach their target audience, build trust, and generate leads. Here are some statistics to back this up:

  • 96% of B2B buyers want content with more input from industry thought leaders. (Demand Gen Report)

  • Millennials are 247% more likely to be influenced by blogs or social networking sites. (HubSpot)

  • 80% of business decision-makers prefer to get company information in a series of articles versus an advertisement. (Content Marketing Institute)

  • 93% of B2B buying processes begin with an online search. (HubSpot)

Here are 5 essential PR tactics that every new business should implement to effectively promote their brand and attract customers.

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Topics: media, press, Public Relations, campaign, outreach, content, startup, startups, influencer, social, SME, Business

Ships Of The Desert In 2021

Posted by Peter Yu on Dec 30, 2020 10:26:07 AM

2021 is here. It is appropriate to celebrate the end of a particularly difficult year, but also, to prepare for another dry one as more businesses try to navigate the desert that is the marketing industry.

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Topics: marketing, content marketing, press, industry, Public Relations, campaign, outreach, advertising, startups, influencer, grants, SME, Business

2021 won't solve 2020

Posted by Peter Yu on Oct 14, 2020 1:52:52 PM

TL:DR Businesses and Entrepreneurs need to keep the momentum going instead of taking a pause in the year-end.

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Topics: technology, content marketing, startups, community, social, SME, Business, lead generation

“Thank you, your time is up”, and other lessons from moderating startups in their online auditions

Posted by Daniel Milton on Jul 28, 2020 12:03:07 PM

Getting the first impressions for your startup's 10-minute audition right? No pressure.

 

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Topics: technology, evergreen, industry, Public Relations, startup, startups, community, SME, Business

Covid-19 is the Safety Car in F1

Posted by Peter Yu on Mar 27, 2020 4:02:48 PM

Everywhere online where you look, there is a different guide on how to survive the Covid-19 lockdown ranging from exercise, binge-watching, mental health and much more. What seems to be less of is where businesses and business owners are reminded that while everything may stop now, this will not last forever.

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Topics: media, press, Public Relations, campaign, outreach, startup, startups, community, SME, Business

Marketing Campaign Cheat Sheet: Getting your IoT campaign off the ground

Posted by Daniel Milton on Nov 21, 2019 7:16:25 PM

7 things to consider for your IoT marketing campaign

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Topics: marketing, content marketing, campaign, SME, IoT

PR: Do or Die

Posted by Peter Yu on Oct 8, 2019 4:59:47 PM

 

When is the right time to get media coverage for one's business? It depends.

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Topics: media, content marketing, press, Public Relations, campaign, outreach, content, advertising, startup, startups, SME, Business

Clutch Celebrates Bebop Asia as Top Advertising & Marketing Firm in Singapore!

Posted by Peter Yu on Sep 10, 2019 9:21:39 AM

We understand your company is made up of more than the office you rent, the software you use, and the deliverables you present. You are made up of your people, your ideas, your vision, and your mission. That is what we do at Bebop Asia. We show people who you are rather than what you are. We work with you on PR, event planning, content creation, media, and, if you don’t know where to begin, then on planning your campaign. We provide the services you need to build your brand image.

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Topics: marketing, press, Public Relations, community, SME, Business

How Do Singapore's Grants Help SME Businesses?

Posted by Paul Yu on Aug 30, 2019 5:01:42 PM

In the start-up world, time is money – the faster a business can get things moving, the easier it is for the business to gain momentum, growth, and be sustainable for the long run. Local grants help Singapore businesses access sources of capital quickly to set up and expand their business.

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Topics: finance, startup, startups, grant, grants, funding, SME, Business

Content is King

Bebop does so by being 'More Than Words' 

Not just satisfied with creating value for our clients, we constantly strive for new ways to elicit conversations and discussions by creating thought-provoking content.

This blog is a must-read for:

  • Business owners who want to be Thought Leaders in their industry 
  • Marketing and PR professionals seeking new ideas
  • Entrepreneurs that want a leg up in creating positive propaganda

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