COVID-19 has put us in a position to reflect on the things we have in our work and personal lives. The situation has been unfolding rapidly, holding in place the processes that we take for granted, and the status quo in the face with scrutiny, before bearing down unceremoniously like a sledgehammer to the face. This is part 2 of a short series of posts where we will be taking a look at what the “new normal” is like, and how best to prepare for it. To catch up to speed, do read part 1.
Topics: marketing, evergreen, content marketing, industry, content, startup
Recently, a certain group of Singaporean investors made the headlines for submitting a bid to takeover Newcastle United Football Club - this is momentous as NUFC is one of the most popular institutions in English football and also that the tiny island state in Southeast East Asia yet again flexing its financial power à la Crazy Rich Asians.
Topics: marketing, media, content marketing, press, Public Relations, outreach, content, viral, startup
Topics: marketing, Public Relations, content, video content, social, Business, AI, branded content
When people think of Public Relations (PR), they usually think of making large M&A announcements splashed across the front page or a grand product launch event that is the talk of town. However, that kind of publicity doesn't happen every day or every month or even every year - what do companies do in between to keep in the public eye?
Topics: marketing, media, content marketing, Public Relations, campaign, outreach, content, viral
7 things to consider for your IoT marketing campaign
Topics: marketing, content marketing, campaign, SME, IoT
Know what your video should be doing for you
Topics: marketing, content marketing, Public Relations, scripting, Business
We understand your company is made up of more than the office you rent, the software you use, and the deliverables you present. You are made up of your people, your ideas, your vision, and your mission. That is what we do at Bebop Asia. We show people who you are rather than what you are. We work with you on PR, event planning, content creation, media, and, if you don’t know where to begin, then on planning your campaign. We provide the services you need to build your brand image.
Topics: marketing, press, Public Relations, community, SME, Business
We had discussed the importance of having the content map, to plot your path, alongside with identifying the timelines of your written deliverables will give you a firmer idea of how to prioritise your workflow better. Before diving straight down into it.
Topics: marketing, media, content marketing, Public Relations, outreach, content
Shake Shack’s milkshake brings all millennials and Gen Zs to the yard and here’s why…
Topics: marketing, campaign, outreach, content, analytics, influencer, community, social, instagram
