Earlier, we had discussed the importance of a content map to work as a good reference and starting point for the written pieces you had in mind. With that set in place, we will be needing content to schedule proper.
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Topics: marketing, evergreen, seasonal, content marketing, content
We sometimes get questions from our clients about the kinds of news, updates, and interesting facts they have that would make for great content. In the pursuit of getting the right words out, to the right people and channels, there can be some difficulty in choosing the best space and time for the information to have the greatest impact in their PR and marketing campaigns.
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Topics: marketing, content map, content, map