When is the right time to get media coverage for one's business? It depends.

Topics: media, content marketing, press, Public Relations, campaign, outreach, content, advertising, startup, startups, SME, Business

We understand your company is made up of more than the office you rent, the software you use, and the deliverables you present. You are made up of your people, your ideas, your vision, and your mission. That is what we do at Bebop Asia. We show people who you are rather than what you are. We work with you on PR, event planning, content creation, media, and, if you don’t know where to begin, then on planning your campaign. We provide the services you need to build your brand image.

Topics: marketing, press, Public Relations, community, SME, Business

We had discussed the importance of having the content map, to plot your path, alongside with identifying the timelines of your written deliverables will give you a firmer idea of how to prioritise your workflow better. Before diving straight down into it.

Topics: marketing, media, content marketing, Public Relations, outreach, content

 

Topics: media, press, Public Relations, campaign, outreach

Topics: marketing, technology, finance, tech, token, tokenization, ICO, cryptocurrency, financial, crypto

The true consummate marketeer will know that to succeed, one needs to be implementing a 360 degree closed loop marketing that covers inbound, outbound, online, offline, PR, all social media channels, etc. All that is to be done simultaneously but the truth is:

Topics: marketing, media, content marketing, press, Public Relations, campaign, outreach, content, influencer, tone

Public Relations (PR) has been around since mankind’s earliest civilizations realized the importance of communicating with the public and the upkeep of a positive public image. However, since then nothing much has changed.

Topics: Public Relations, campaign

Everyone knows that the latest buzzword in the economy is "startups". With so much news around multi-million dollar funding rounds, acquisitions, IPOs and more, it is easy to wonder why. In recent interactions at networking sessions and open houses, many have asked if they can get a job in tech if they are actually techies?The answer is yes. While there is a constant need and lack of developers, there are also other non-tech positions that are vital to startups' growth. Besides coding, a fledging idea will need help setting up a legal entity, hire / fire staff, run campaigns to acquire customers, get noticed by the public and so on before it is a viable and investable company.

Topics: technology, content marketing, hacker, industry, law, HR, finance, Public Relations, tech, developer

That is a question I get asked frequently.

Topics: technology, press, Public Relations, campaign, tech, startup, startups

Every advertising agency makes advertisements in hopes that it will be well-received and in the Internet age, goes viral. This will prove to the client that the content has a wide audience and its impact is even greater than expected. However, this is a double-edged sword - not all things viral are good.

Topics: marketing, campaign, gamble, gambling, advertising, viral